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MINISTER OF CULTURE ASKED TO PAY SPECIAL ATTENTION TO INTRODUCING MONGOLIA BRAND TO WORLD MARKET

2021-02-22 143

At the beginning of the meeting, the Minister of Culture Ch.Nomin introduced and exchanged views on the draft “Strategic Plan for the Development of Creative Cultural Production”, which is the goal of the Strategic Plan of the Ministry of Culture for 2021-2024.

Representatives of the artists thanked the Minister of Culture, Ch. Noming, for the meeting and exchanged views. He also called for special attention to be paid to improving the business environment in the sector, reducing the tax burden, training skilled personnel, and promoting the Mongolian brand in foreign markets. The purpose of the meeting was to discuss the situation in the fashion industry, marketing, management, legal environment, human resources, investment, tax policy, Mongolian body structure, standard size definition, participation of designers in international competitions, and national costumes. Introduced to the world, market outputs and solutions.

L.Munbat, Head of the Strategic Policy and Planning Department of the Ministry of Culture, B.Sergelen, Head of the Arts and Crafts Department, N.Munkhzul, Head of the Cultural Production and Innovation Department, B.Suvd, Director of “Mongol Costumes” LLC, founder of “Ariunaa Suri” brand founder S.Ariunaa, founder of Michel & Amazonka brand Ch.Munkhjargal, founder of “Monalun” brand B.Namuungerel, founder of “Soyo” brand D.Enkhmaa, founder of “Muez Art House” LLC G.Tsas, “Katya G.Zoltsetseg, founder of “Zol” brand and B.Delgermaa, founder of “Nolar” brand participated.

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